San Francisco, the first city in the country to ban plastic bags, is about to take another step forward: preventing the Yellow Pages from giving books to people who might not want them.
Last week, San Francisco’s Board of Supervisors voted 10-1 to pass legislation (PDF) that would ban unwanted delivery of the directories. Each phone book would have to be “personally delivered to an occupant or authorized representative of the residence or business or left at the residence or business following a request.”
A few cities have opt-out registries, but this bill is different. The Yellow Pages would have to confirm you want a book before giving you one. The legislation also includes a public outreach campaign to make sure seniors and low-income people aren’t deprived of useful information.